Walmart Canada
Freelance Graphic Designer // 2008
Freelance Graphic Designer // 2008
PRINT DESIGN
Christmas Packaging Production Wine Bags & Tissue Paper
Christmas Packaging Production Wine Bags & Tissue Paper
Situation
The client needed high-quality, festive Christmas packaging for retail products, specifically elegant wine bags and custom tissue paper. The packaging had to reflect a premium brand aesthetic while being production-ready for high-volume manufacturing and international shipping.
The client needed high-quality, festive Christmas packaging for retail products, specifically elegant wine bags and custom tissue paper. The packaging had to reflect a premium brand aesthetic while being production-ready for high-volume manufacturing and international shipping.
Solution
I designed and produced print-ready files for both wine bags and tissue paper, creating seasonal packaging that enhanced the holiday gifting experience while maintaining strong brand consistency.
I designed and produced print-ready files for both wine bags and tissue paper, creating seasonal packaging that enhanced the holiday gifting experience while maintaining strong brand consistency.
Execution
• Designed festive wine bags featuring rich holiday patterns and elegant motifs suitable for premium appeal.
• Created custom tissue paper layouts with clean, modern designs and subtle seasonal detailing.
• Prepared all files in Adobe Illustrator and InDesign to exacting industry standards (embedded fonts, accurate bleeds, spot colours, and X1A PDF exports).
• Managed the full process, including final artwork approval and coordination with manufacturers in China to ensure quality, cost efficiency, and on-time delivery.
• Designed festive wine bags featuring rich holiday patterns and elegant motifs suitable for premium appeal.
• Created custom tissue paper layouts with clean, modern designs and subtle seasonal detailing.
• Prepared all files in Adobe Illustrator and InDesign to exacting industry standards (embedded fonts, accurate bleeds, spot colours, and X1A PDF exports).
• Managed the full process, including final artwork approval and coordination with manufacturers in China to ensure quality, cost efficiency, and on-time delivery.
Result
The Christmas packaging was successfully produced and delivered, elevating the unboxing experience and enhancing holiday sales. The premium, festive designs strengthened brand perception and reinforced the client’s position in the competitive retail gifting and home goods market.
The Christmas packaging was successfully produced and delivered, elevating the unboxing experience and enhancing holiday sales. The premium, festive designs strengthened brand perception and reinforced the client’s position in the competitive retail gifting and home goods market.
PRINT DESIGN
Packaging Production Artwork & Die-Cut Merging for Print-Ready Files
Packaging Production Artwork & Die-Cut Merging for Print-Ready Files
Situation
The client required high-volume packaging production with technically precise print-ready files for manufacturing in China. The challenge was to accurately merge supplied artwork with complex die-cut templates while maintaining strict brand standards and ensuring error-free production.
The client required high-volume packaging production with technically precise print-ready files for manufacturing in China. The challenge was to accurately merge supplied artwork with complex die-cut templates while maintaining strict brand standards and ensuring error-free production.
Solution
I managed the technical production phase, merging artwork with die-lines to create flawless, manufacturing-ready files optimized for international printing.
I managed the technical production phase, merging artwork with die-lines to create flawless, manufacturing-ready files optimized for international printing.
Execution
• Merged client-supplied artwork with precise die-cut templates, ensuring perfect alignment and registration.
• Prepared files to exacting industry standards: accurate colour management, embedded fonts, proper bleeds, crop marks, trapping, overprint, and X1A PDF exports.
• Conducted rigorous quality checks throughout the process to eliminate potential production issues.
• Maintained full adherence to the brand’s visual identity across all packaging components.
• Coordinated directly with the manufacturing partner in China to ensure smooth handover and on-time delivery.
• Merged client-supplied artwork with precise die-cut templates, ensuring perfect alignment and registration.
• Prepared files to exacting industry standards: accurate colour management, embedded fonts, proper bleeds, crop marks, trapping, overprint, and X1A PDF exports.
• Conducted rigorous quality checks throughout the process to eliminate potential production issues.
• Maintained full adherence to the brand’s visual identity across all packaging components.
• Coordinated directly with the manufacturing partner in China to ensure smooth handover and on-time delivery.
Result
The project was delivered on time, within budget, and with zero production errors. The high-quality packaging met all manufacturing specifications and brand standards, supporting the client’s retail and e-commerce needs effectively and reliably.
The project was delivered on time, within budget, and with zero production errors. The high-quality packaging met all manufacturing specifications and brand standards, supporting the client’s retail and e-commerce needs effectively and reliably.
