AAXLL Supply Company is fully licensed by Health Canada for the sale of medical cannabis products with 29 Trademarks.
Context
Work on behalf of AAXLL Supply Company, 2019
Work on behalf of AAXLL Supply Company, 2019
Contributions
Website Assets
Product Mock-ups
Packaging
Social Media Posts
Website Assets
Product Mock-ups
Packaging
Social Media Posts
Collaborators
Partners, AAXLL
Social Media & Project Managers
Partners, AAXLL
Social Media & Project Managers
The Project
Branding & Omni-channel Marketing
Full-Cycle Visual Launch
Branding & Omni-channel Marketing
Full-Cycle Visual Launch
This project spanned shelf to screen: I designed the complete packaging system (sleek matte-black boxes, minimalist labels, and discreet yet luxurious unboxing details) for Dani Pepper’s women-focused CBD wellness line, then carried the exact same sophisticated, sensual aesthetic straight into social media. Custom product renderings, sultry Reels templates, swipeable carousels, and animated Stories all shared the same muted palettes, soft textures, and confident typography as the physical packs. The result? Every photo, video, or unboxing clip felt instantly recognizable as Dani Pepper, creating a luxurious, cohesive brand experience from first click to final dropper.
Social Media Design
Social Media Visual Strategy
Brand-True Content That Stops the Scroll
Brand-True Content That Stops the Scroll
I designed a consistent, high-impact stream of social media assets—static posts, animations, and stories—that stayed 100% faithful to the brand while cutting through noisy feeds. Every piece was shaped by audience insights, blending bold imagery, smart typography, and subtle motion to spark likes, comments, shares, and saves. The result: a sharper online presence, deeper follower connection, and measurable engagement growth that proved great design can look stunning and drive real results.
Visual Design
Product Mock-ups
Infusing Distinct Flavours into Visual Representations
Product Mock-ups
Infusing Distinct Flavours into Visual Representations
As a proficient graphic designer, I executed product mock-ups as an economical alternative to conventional photography sessions, ensuring their flawless integration into our website's product displays. Utilizing advanced 3D packaging renderings, I skillfully integrated approved artwork using Photoshop, enriching the realism with meticulously chosen, flavour-related stock images. These mock-ups transcended basic visual representation, functioning as vital tools for gaining insights into stakeholder and potential consumer perceptions regarding the product's aesthetic allure and overall appeal.
Visual Design
Product Mock-ups
Infusing Distinct Flavours into Visual Representations
Product Mock-ups
Infusing Distinct Flavours into Visual Representations
As a proficient graphic designer, I executed product mock-ups as an economical alternative to conventional photography sessions, ensuring their flawless integration into our website's product displays. Utilizing advanced 3D packaging renderings, I skillfully integrated approved artwork using Photoshop, enriching the realism with meticulously chosen, flavour-related stock images. These mock-ups transcended basic visual representation, functioning as vital tools for gaining insights into stakeholder and potential consumer perceptions regarding the product's aesthetic allure and overall appeal.
PRESENTATION Design
Cannabis-Infused Recipe Collection
Elevated Eats, Beautifully Presented
Cannabis-Infused Recipe Collection
Elevated Eats, Beautifully Presented
This 25-slide PowerPoint turned cannabis cooking into crave-worthy art. Each recipe slide featured full-bleed photography of the finished dish, precise dosing charts, step-by-step visuals, and clean ingredient callouts—all wrapped in a sophisticated, earthy template that kept the focus on flavor while clearly communicating potency and preparation. Designed for dispensary educators, budtenders, and private events, the deck made complex infusion techniques feel approachable, elegant, and ready to plate.
